The former Wedgewood Marina on Twelve Mile Lake has now been renamed Deluxe Waterfront Resort – with owner Ronan Ifraimov saying the plan is for a marina and boat launch, renting boat slips and boats, offering gas for boaters, reopening the convenience store with soft serve and Kawartha Dairy ice cream, and opening the ‘That’s a Burger Shack.’

Work has been progressing at the site since Ifraimov purchased it last year; with workers this week putting siding on the former Wedgewood store.

Ifraimov said the end goal is to still build a small, $6-$8 million resort on the property. He said they are working on architectural plans at the moment. However, that is still a couple of years away. His vision remains a two-story motel, a large cottage for families to rent on the hill, smaller, two-storey timber chalets closer to the water, and a restaurant.

For now, though, he and on-site manager Aaron Harrison wanted to update Twelve Mile Lake full-time and seasonal residents about what is going on. Ifraimov said the focus this year is on making the place look nicer, and offering some services.

Harrison said on May 5 “the boat launch is now open.” They expect the gas pump to be in, certified and ready to go, for the May 24 weekend. “We are going to be renting out slips. The convenience store is going to be open in the next two weeks. It’s all getting new siding.”

He said the barbecue shack will likely not be reopened before the Victoria Day long weekend, which this year fell on May 17-19. They plan to rent out Sea Doos, boats, kayaks and canoes. The former units on site are being used as short-tern rentals. They are putting in more docks.

They are contemplating having a small boat engine mechanic and doing shrink wrapping, although they have no plans to store boats. They hope to work with other marinas on storage.

“We’re going to try to give the community some sort of help in what they need. We’re trying to figure out exactly what they want. What’s needed up here,” Harrison said.

They will be looking for staff, encouraging people to drop-in, in person, to inquire about opportunities. “I want to hire people that do need work, even if it’s seasonal,” Harrison said.

Ifraimov is a developer and builder from the Greater Toronto Area. He is originally from Israel and came to Canada at the age of nine. He runs Perfectly Built, owns a company called Art Farms in the Ontario Food Terminal, and is also at the helm of Deluxe Produce, all in the GTA.