The Kawartha-Haliburton Children’s Aid Society (KHCAS) is encouraging the public to dress purposefully Oct. 25 and wear purple in support of a provincewide effort to bolster child welfare.

The day is about spreading the message that help is available to children and youth in need in Haliburton County and Kawartha Lakes, says Jennifer McLauchlan, executive director of the regional Children’s Aid branch.

McLauchlan said wearing purple stresses the importance of fostering safe, caring communities where children and youth can feel safe.

“Dress Purple Day offers an opportunity to raise awareness of the important role we all play in supporting vulnerable children, youth, and families,” she said. “We are wearing purple to show children, youth, and families that we care and are here to help.”

She notes there are four goals of Dress Purple Day: highlighting how KHCAS works with community-based organizations and service providers to support vulnerable children and families; to advocate for provincial money so those in need can access the right care, at the right time, close to home; to drive home the message that every child has a right to safety and wellbeing in all spaces and that a community plays a key role in protecting those rights; and to strengthen relationships with other service providers working with children and families.

“Join us… and dress purple to send a clear message to Ontario – strong, healthy communities matter,” McLauchlan said.